New York Transport Suggestions

Hi All!
We are off to New York on the 27th December. We fly into Newark and there will be 8 of us. We dont qualify for the transfer with Virgin due to the fare we are on. My question is is there a good trasfer company anyone could suggest, not sure if we are going for limo or not as yet depends on the cost!
My other problem is we are doing a cruise on NYE and get back 1am and so far the only way I can see to arrange a trasfer back to the hotel would be book a limo for a minimum of 4 hours for our 20 minute trip. Anyone any thoughts or know any good companies?
Final question, back to VA if 2 people are booked on the same ticket in UC but cannot select seat allocation ahead cause all preallocated seats have gone what are the chances of them getting seats together?
Thanks for your help!
We are off to New York on the 27th December. We fly into Newark and there will be 8 of us. We dont qualify for the transfer with Virgin due to the fare we are on. My question is is there a good trasfer company anyone could suggest, not sure if we are going for limo or not as yet depends on the cost!
My other problem is we are doing a cruise on NYE and get back 1am and so far the only way I can see to arrange a trasfer back to the hotel would be book a limo for a minimum of 4 hours for our 20 minute trip. Anyone any thoughts or know any good companies?
Final question, back to VA if 2 people are booked on the same ticket in UC but cannot select seat allocation ahead cause all preallocated seats have gone what are the chances of them getting seats together?
Thanks for your help!