Hi there
From the Virgin Blue website
Virgin Blue rose to 7th place in the Brandchannel.com 2003 Brand of the Year Awards - Asia-Pacific region* ahead of major international brands including Honda, Qantas and Cathay Pacific.
In a reader’s choice survey that spanned more than 85 countries, over 1200 marketers judged the low fare airline to be one of the top 10 brands that had the greatest impact in 2003.
The airline was previously ranked 9th and 10th respectively in the 2001 and 2002 Awards.
The latest opinion ranking places Virgin Blue above some of the world’s most respected and established brands highlighting the airline’s rapidly growing reputation in the Asia-Pacific region.
Virgin Blue Chief Executive, Brett Godfrey, said, “It is a tremendous achievement to be so highly rated when the company is just 3½ years old and more so to be recognised well beyond the boundaries of Australia. Our team should be extremely proud of its achievements since our competitors have had such a huge head start.”
He added, “Virgin Blue has achieved substantial growth during the most turbulent era in aviation history, however we have remained committed to challenging the high priced travel establishment and maintaining our core values of quality, innovation, value for money and fun.
“Clearly people have embraced Virgin Blue as a brand that understands and strives to actively meet their individual needs”, Brett Godfrey finished.
Cheers
Anthony Tubbs
Melbourne, AU
Next flights.see http://www.anthonytubbs.com for details
From the Virgin Blue website
Virgin Blue rose to 7th place in the Brandchannel.com 2003 Brand of the Year Awards - Asia-Pacific region* ahead of major international brands including Honda, Qantas and Cathay Pacific.
In a reader’s choice survey that spanned more than 85 countries, over 1200 marketers judged the low fare airline to be one of the top 10 brands that had the greatest impact in 2003.
The airline was previously ranked 9th and 10th respectively in the 2001 and 2002 Awards.
The latest opinion ranking places Virgin Blue above some of the world’s most respected and established brands highlighting the airline’s rapidly growing reputation in the Asia-Pacific region.
Virgin Blue Chief Executive, Brett Godfrey, said, “It is a tremendous achievement to be so highly rated when the company is just 3½ years old and more so to be recognised well beyond the boundaries of Australia. Our team should be extremely proud of its achievements since our competitors have had such a huge head start.”
He added, “Virgin Blue has achieved substantial growth during the most turbulent era in aviation history, however we have remained committed to challenging the high priced travel establishment and maintaining our core values of quality, innovation, value for money and fun.
“Clearly people have embraced Virgin Blue as a brand that understands and strives to actively meet their individual needs”, Brett Godfrey finished.
Cheers
Anthony Tubbs
Melbourne, AU
Next flights.see http://www.anthonytubbs.com for details
