quote:Originally posted by RichardMannion
quote:Originally posted by ukcobra
Let me throw the grenade in.
If they wanted more bums on seats, they could always allow their Companionn tickets to be used on ANY fare. I have 2 recently added to my account, and can not see either being used right now.
Mark
I wouldn't call it a grenade - it's not that bad a suggestion to be honest. Or let people upgrade using miles from any fare would be another.
Actually, ukcobra's suggestion would probably bring extra revenue VS's way, since people would be more inclined to book a flight to take their partner (given a deadline), rather than let their companion rewards lapse (as I'm sure many do; mine do normally), whereas letting people upgrade from any bucket class doesn't bring in any more cash - and that's what Virgin are looking for right now.
The 'One Big Offer' of some years ago was a stonking deal (I remember cleaning up in PE & Upper on that one), so it would be nice to see that again. But if Virgin really want to get the tills ringing, they have to do something significant, and with a proper end date. Not these DFS-style never ending sales where the offer price isn't really much different from what you could get last month (or next month). Do a Z class sales fare, but throw in double miles and a CDC - but only if booked before X, and limited availability until Y. Something to make people turn possible plans into bookings.
Pete